Do you know how useful it can be for your website or even webpage to optimize Meta-Description? Have you ever heard much from the so-called gurus about the proper optimization of Meta keywords? Well, in this article, are going to be discussing all Meta Description and how its proper optimization can benefit you to get better rankings in Search Engine Results Pages (SERPs). Let us start by understanding what a Meta Description is –
A Meta-Description is actually an HTML or XHTML code that is displayed when a user clicks on an advertisement on a web page. The code is written relative to the page where the user clicked on the link. This particular code is placed on the body of the article or any other hyperlinked text. A Meta-Description may contain the keyword that you want your website or webpage to rank for. In fact, it is one of the most important aspects of search engine optimization.
So how do you optimize meta description? You can use the keyword suggestion tool to find out the best keywords that are related to your webpage or blog post. This is one of the best strategies to rank well for your chosen keywords. In fact, most of the search engines provide this as a part of their functionality.
Another way to optimize the meta description is to optimize it with the right numbers. Make sure that you include the number of words that are related to your keywords in the text. In general, the longer the words are, the higher the ranking it will have in the search results. However, it is not the best strategy to rank well for long words as the readers might not be able to read the whole thing. It is suggested to place the number of words that are related to your keyword only at the end of the article or resource box.
There is also another way to optimize meta description is to insert it in the title of the page where it is linked from. If you have created a new page and you want to make it appear in the search console, you can simply include the keyword in the title of the page instead of creating a completely new page. This is one of the effective methods to optimize the description. However, search engines sometimes takes into account the page name when displaying the results. Therefore, you need to make sure that you have added the keyword in your title.
How to optimize meta description for social media? There is really no secret for this. The most important thing is to have a good content. You can do that by creating a content-rich article. Optimize the keywords in your paragraphs or main body of the article as well as in your title and end paragraph. This will give you the advantage in getting your articles accepted by the search engine.
In conclusion, to optimize meta description for WordPress SEO is an easy task. You can either do it by yourself or you can hire someone to do it for you. It depends on your personal choice. I suggest doing it yourself because you only need to master a few things and then you can create great content and get great results.
So, what is your objective in optimizing your meta description? To find out whether your website is visible in the search engine or not or to get more targeted traffic. By giving readers an idea what keywords you are targeting, you can generate more organic traffic to your website. The best thing about it is that you don’t need to do anything except writing a few sentences and your job is done.